At the end of the day, what is the number one thing your potential pet sitting clients want from you? The best care for the pet? A fair price? Sure. But the most important thing a pet owner is looking for is peace of mind. Peace of mind knowing they have made the right decision …
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Paul
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Are You Gaining The Right Info From Your Potential Pet Sitting Clients?
Posted May 15, 2012 By Paul in Pet Sitters With | No Comments -
10 Important Goal Setting Questions
Posted March 31, 2012 By Paul in Pet Sitters With | No CommentsHuman beings are goal-seeking creatures. We are impatient and try, and fall, and try again until we learn to walk. We babble and coo and struggle until we learn to talk.Skinned knees mean nothing in the quest to ride a bicycle. Recently, the world has watched Olympic athletes over-come incredible obstacles in the quest for …
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Pinterest: What Pet Professionals Need To Know
Posted March 6, 2012 By Paul in Pet Sitters With | 1 CommentThough Pinterest launched over 2 years ago, it has grown faster than any other site in the U.S., reaching nearly 10 million unique hits per month. This is yet another social media app where people share things they like… but it IS much different. How is it so addictive? Why are user sessions longer than …
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Pet Holidays Wallpaper
Posted February 26, 2012 By Paul in Pet Sitters With | No CommentsAwww — How nice! Someone made a computer desktop wallpaper for APSE with ‘pet holiday’ reminders on them. That was so nice, we’re putting them all here so you can download them and use them for your computer screens.
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6 Tips For Customer Retention
Posted February 19, 2012 By Paul in Pet Sitters With | 1 CommentThis month APSE has focused on client retention and customer satisfaction. We had the Director of Operations at Zappos come and chat with us about creating a culture client’s love. So far we have had tips to satisfy clients, updates to our media library, forms for pet sitters, and marketing reports all based on improving …
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Pet Holidays – A Great Way For Client Involvement
Posted February 13, 2012 By Paul in Marketing, Pet Sitters With | No CommentsMark these on your calendar! Let client’s know how ‘in the know’ you are by supplying them with this list of pet-centric holidays throughout the year. These are all holidays created by different organizations in order to raise awareness. By posting them on your Facebook wall, announcing them to workers, or creating a celebration around …
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6 Steps for Super Satisfied Clients
Posted February 11, 2012 By Paul in Marketing, Pet Sitters With | No CommentsHopefully as a business owner you have heard you should learn about your clients. You have probably also heard you need to focus on your demographics and learn whattype of clients would work well with your business. The downside to this is that sometimes we forget our clients are really people, too. With almost all …
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This Promotion Helps Your Business And Saves Dogs
Posted January 18, 2012 By Paul in APSE News and Events With | No CommentsWe here at APSE are pretty excited about our January promotion. I’ll be blunt. Like any association, we always want to increase membership. Ultimately, we’re in the business of helping businesses improve. The more people we reach, the better we can help the community. We want to reach as many businesses as we possibly can …
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Business Plans: You Gotta Be A Little NUTS To Fly Without A Place To Land
Posted January 2, 2012 By Paul in Pet Sitters With | No CommentsTo fly without a place to land… or drive to an unknown destination without a map just sounds crazy, doesn’t it? In the age of GPS, it’s so easy to pick a location and go. Would you drive to a new client’s house without an address? The 2011 APSE Pet Sitter Industry Survey showed that …
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A Pricing Model That Brings Success And Client Satisfaction
Posted November 4, 2011 By Paul in Pet Sitters, Uncategorized With | No CommentsFor a small to mid-size business, it can be difficult to figure out what to charge for a service. Large companies can run focus groups, quantitative research, or otherqualitative analysis of target populations to estimate product worth. This is usually unthinkable for small businesses. Where ever you are in your product pricing decisions, I hope …
