Hello fellow pet sitters! We are getting booked up with time restrictive dog clients and are wanting to add more cat clients or house sitting only clients to our business. Any advice on how to advertise to cat clients only or house sitting only clients would be much appreciated. Thanks, Big Sky Animal Nanny, LLC
Great question, and since I had so much to say in response, I decided to turn it into this blog post. Enjoy…
It’s no secret that I’m a big proponent of using your website to attract visitors, so I’m going to focus on just that and share with you a few steps that will greatly increase your chances of attracting those cat clients you are looking for (or any other specific clients).
You know not to provide any ol’ request received via email with your social security number, bank account details, or your mother’s maiden name, right?
You also know that there is no such money transfer for several million dollars waiting for you in some overseas location.
However, some email scams are a bit more subtle.
Here is the email I received – click on it for full size.
Did you know that Google recently made a few big changes to the way they present their search results?
It’s so important to understand that as pet sitters we are in the local service industry and lucky for us, Google is now placing a lot of emphasis on local search.
What exactly does this mean for you?
Well, for one, you’ll want to make sure your Google Places listing (aka Google Local/Maps…) is up to speed.
As you watch the video below, you’ll also see the importance of continuing to solicit online reviews from your happy clients.
What’s the one thing you want more than anything else from your pet sitting business day in and day out?
More pet sitting clients, right?
Truth be told, everything we do as pet sitting business owners revolves around cracking that mysterious puzzle of finding new clients. (Without clients we have no business.)
I think I found the solution!
Listen to my short (23 minutes) interview with Maribeth Kuzmeski, the founder of Red Zone Marketing in the Chicago area.
The One Thing You Must Get Done
Maribeth is one of the presenters at our upcoming virtual conference and, inside this interview, she spells out in detail how to find and craft your unique marketing message that WILL get clients talking about you.
This interview will get your head spinning with a ton of ideas on how to specifically grow your business with your own personal message.
Since announcing our decision to ask Paul Mann to withdraw from presenting at our upcoming virtual conference, we’ve received a ton of encouraging support from the pet sitting community.
We truly hope to continue to work together with both members and non-members and to remain a positive influence on the industry.
APSE is still in its early stages and we look forward to the years ahead.
This video is our official note of thanks on the matter, along with a small gesture of good will.
Great question, and since I had so much to say in response, I decided to turn it into this blog post. Enjoy…
Maribeth is one of the presenters at 
