Welcome to APSE

We are an association like no other for the professional pet sitter. See what makes us different inside!

If you need assistance, please contact us here.

Lost your password?
  • How Your Pet Sitting Business Can Operate Like A Hollywood Movie Studio

    Posted November 16, 2012 By in Pet Sitters With | No Comments

    Aristotle once said, “The whole is greater than the sum of its parts.”
    Successful business people know this to be true and live it by hiring
    the right employees and forging partnerships with the most appropriate
    people.

    Louis B. Mayer was a Hollywood film producer best known as one-third
    of the movie studio Metro-Goldwyn-Mayer (MGM). Before taking over
    Hollywood, Mayer formed his first partnership with a friend that
    helped them control the largest theater chain in New England.

    In 1916, Mayer partnered with another film executive to create Metro
    Pictures Corporation, a talent-booking agency in New York.

    However, the most successful partnership for Mayer did not happen for
    another two years. In 1918, Mayer moved out West to Hollywood and
    formed his own film production company. Six years later, a gentleman
    by the name of Marcus Loew – of the Loews movie theater chain – had
    the brilliant idea to merge Metro Pictures, Goldwyn Pictures and Mayer
    Pictures into one powerhouse entity.

    MGM was born, and Louis B. Mayer was successfully in charge of the
    studio for the next 27 years. Under his supervision, MGM grew into the
    most profitable motion picture studio in the world signing exclusive
    deals with legendary movie stars such as Judy Garland, Clark Gable and
    Katherine Hepburn.

    More than likely, you will reach various times in your career when you
    do not have the appropriate expertise or resources to accomplish
    something. This is the time collaboration and/or networking is
    valuable. These relationships can help you answer questions, provide
    guidance, and provide the ongoing support and encouragement you will
    need.

    How you win from a community of like-minded individuals

    A real world example:

    Networking and building business relationships with other pet sitters
    allow you to grow your business. You may receive a call from a
    potential client outside of your coverage area. However, this person
    may be smack dab in the middle of Cindy’s area.

    It would be a bad idea to thank the client for her call and hang up
    leading her back to the drawing board. Instead, tell her all about
    your colleague Cindy who is at the top of her game and would be better
    suited to take care of her pet since she is more conveniently located.

    You then graciously pass off the potential client to Cindy, expecting
    nothing in return. “Expect nothing in return? Why in the world would I
    do that?” Because that is the one golden rule of networking and good
    business practice: Give out more than you expect back.

    The phrase ‘What goes around, comes around’ has never been more
    appropriate than in business. You can be certain that with this kind
    of mindset Cindy will be tremendously thankful for the referral and
    will speak well of you and your business.

    I assure you Cindy will now be looking for opportunities to send you
    reciprocal business and will inadvertently become a walking billboard
    for your business, too. Plus, the original client may have friends in
    your area and you may receive some referrals from her because of the
    pleasant exchange you first had.

    Who knows… you may even develop a partnership with another business
    owner (like Louis B. Mayer did) that will take your pet sitting
    business to new heights.

    Now, Your Turn…

    How can you find strategic partnerships that will help your pet
    sitting business grow? Have you partnered with others in the past?

    • delicious
    • digg
    • reddit

Leave a Reply

Notify me of followup comments via e-mail. You can also subscribe without commenting.


No comments yet. Be the first!

Copyright © 2010—2016 Association of Pet Sitting Excellence. Call Anytime (800) 600-9124