Did you know that Google recently made a few big changes to the way they present their search results?
It’s so important to understand that as pet sitters we are in the local service industry and lucky for us, Google is now placing a lot of emphasis on local search.
What exactly does this mean for you?
Well, for one, you’ll want to make sure your Google Places listing (aka Google Local/Maps…) is up to speed.
As you watch the video below, you’ll also see the importance of continuing to solicit online reviews from your happy clients.
Send them a Welcome Home Email and direct them to review your service at one of the popular online places (such as directly on your Google local listing, Yelp, Citysearch, etc).
Your Pet Sitting Website Design Matters Tremendously
Also, the design, look, layout and feel – or the visual representation – is now crucial in landing more clients.
Why? Because as this video shows, Google’s latest feature for web searchers is to offer Google Instant Preview.
This gives users searching for your service the ability to view a screenshot of your website before deciding to click through to your site or not!
Your potential clients can now make an instant decision whether to visit your site before actually visiting your site – just by seeing how your page looks!
Watch this video now to see it in action, and to see how important the design of your pet sitting website truly is.
Leave a comment below after you evaluate your own website screenshot in the Google results and let us know how it looks.
Also, tell us how you think this feature may or may not impact your business.